In October 2019 we announced that we would donate cash to the Princess Margaret Cancer Centre for every single pair of socks that we sold. Our goal was to raise $10,000 for cancer research, and to find a cure for cancer in our lifetime.
We just ran the numbers, and I’m excited to say that as of May 31, 2020 we’ve shipped 41,288 pairs of socks for a total of $10,528.70 donated – so far. That means we’ve reached our first goal of $10,000 raised!
We still have a long way to go to finding a cure, and we’re happy to continue our donation moving forward.
Now if you’re a math whiz and are trying to dig into the numbers, you’ll notice we donated more than 25¢ per pair. We’ve run some promotions where we actually contribute more to cancer research than our base donation.
In fact for every pair of socks in June we’re going to double our donation!
We couldn’t have gotten to where we are without your help and support.